MaiKhanda's unique approach blends quality improvement in health facilities with community mobilization centering on women’s groups and Maternal and Neonatal Health (MNH) Task Forces..

"Three Delays” model

1. Delay in deciding to seek care
2. Delay in reaching the appropriate health facility
3. Delay in being cared for promptly and effectively on arrival at the health facility

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MaiKhanda helps women in communities through establishing women's groups to identify potential maternal and newborn health problems, prioritize the health problems, and design and implement low-cost sustainable strategies to address their prioritized problems.